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| Categorie: | Algemeen - Boeken | Van: | Wiley |
| Meer informatie: | www.wiley.com | Auteur(s): | Ben Hunt |
| Bladzijden: | 288 | Publicatie-jaar: | 2011 |
Convert! Designing Web Sites to Increase Traffic and Conversion:- Understand the essentials, your market, your proposition, and your delivery- Create a site that is seen by the right people, provides a compelling experience, & generates the desired action;- Learn how to use testing to improve your site's conversion rate;- Discover the holistic nature of web site optimization & why multiplicity matters;- Examine dozens of simple techniques for building traffic, engaging your » Lees meer... |  |
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Convert! Designing Web Sites to Increase Traffic and Conversion:- Understand the essentials, your market, your proposition, and your delivery- Create a site that is seen by the right people, provides a compelling experience, & generates the desired action;- Learn how to use testing to improve your site's conversion rate;- Discover the holistic nature of web site optimization & why multiplicity matters;- Examine dozens of simple techniques for building traffic, engaging your audience, & crafting effective calls to action;- Combine creativity with analysis for the best possible results.