Mensys Online Shop
| Categorie: | Algemeen - Boeken | Van: | O'Reilly |
| Meer informatie: | www.oreilly.com ... | Auteur(s): | Alistair Croll, Sean Power |
| Bladzijden: | 634 | Publicatie-jaar: | 2009 |
Complete Web Monitoring demonstrates how to measure every aspect of your web presence - including analytics, backend performance, usability, communities, customer feedback, and competitive analysis - whether you're running an e-commerce site, a community, a media property, or a Software-as-a-Service company. This book's concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website.With this book you will:- » Lees meer... |  |
Alle prijzen zijn in Euro excl. BTW (19%, voor boeken 6%) en excl. verzendkosten.
E-mail of bel 023 548 20 20 voor licenties, upgrades en andere vragen.
Complete Web Monitoring demonstrates how to measure every aspect of your web presence - including analytics, backend performance, usability, communities, customer feedback, and competitive analysis - whether you're running an e-commerce site, a community, a media property, or a Software-as-a-Service company. This book's concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website.With this book you will:- Discover how visitors use & interact with your site through web analytics, segmentation, conversions, and user interaction analysis;- Find out your market's motivations with voice-of-the-customer research;- Measure the health & availability of your website with synthetic testing & real-user monitoring;- Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators;- Understand how to assemble this data into clear reports tailored to your organization & audience.